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Bjorn Gregg

Technical Operations & Product Lead

Over twenty years inside the Curtis “50 Cent” Jackson ecosystem — G‑Unit Records, G‑Unit Films & TV, G‑Unit Studios, G‑Unit Brands, G‑Unity Foundation, and Sire Spirits.

Experience

Technical Operations & Product Lead

G-Unit Records, Inc. / Sire Spirits — 2006 – Present

Multidisciplinary role across cloud infrastructure, content production, social media operations, and product development — 50cent.com, concert visuals, brand platforms for Effen Vodka and SK Energy, and a core role at Sire Spirits from launch in 2018, covering product development, creative direction, and compliance for Branson Cognac and Le Chemin du Roi.

Skills

Operations & infrastructure

  • Project management
  • Cloud infrastructure

Concept to delivery

  • Product development
  • Creative direction
  • Hands-on building, automation, and prototyping

Tools

Creative & Product

  • Adobe Creative Cloud
  • Blender
  • SideFX Houdini
  • CAD & 3D asset workflows
  • Product visualization & prototyping

Modern Workflows

  • ChatGPT
  • Claude
  • Claude Code
  • Claude Co-work
  • Codex
  • Hermes Agent

Systems & Infrastructure

  • Windows, macOS, Linux
  • Cloud infrastructure tools
  • Web-based production tools